Katie McGinty’s announced yesterday that SKDKnickerbocker, one of the nation’s leading strategic and political communications firms, has joined her campaign for Governor.
McGinty served six years as Pennsylvania’s Secretary of the Department of Environmental Protection, served on the staff of then-Senator Al Gore, and Chair the White House Council on Environmental Quality under President Bill Clinton.
“For more than two decades, SKDKnickerbocker has been one of the top Democratic communications and media firms in the country. Led by Bill Knapp, they are a great addition to Katie’s campaign,” campaign chairman T.J. Rooney said.
During President Obama’s first run in 2008, SKDK was the only firm in America to do direct mail and television advertising for his 2008 Presidential victory. SKDK was also part of the team that re-elected President Obama along with many other Democrats during the 2012 cycle. SKDK produced advertising for Senator Joe Donnelly (D-IN) and for the DSCC and Senate Majority PAC in Connecticut, Ohio, Missouri and Florida. In the House, SKDK defeated three Republican incumbents by electing Sean Patrick Maloney in NY-18, Bill Foster in IL-11, and John Delaney in MD-6. Additionally, they helped to make marriage equality a reality in Washington State.
In 2011, SKDK’s winning campaigns included five legislative races in Virginia as well as Mississippi Attorney General Jim Hood who won despite the GOP winning every other statewide office. In 2010, they produced TV, radio, and mail for Connecticut Governor Dan Malloy, produced TV for Senator Harry Reid in Nevada, and a raft of other races.
The firm has helped to elect 10 Democratic Senators since 2006.
“With nationally recognized pollster Fred Yang and veteran Pennsylvania campaign manager Mike Mikus already on board, Katie McGinty is putting together a campaign team second to none. But equally important, as recently reported, more and more people are looking at Katie McGinty as the strongest candidate to beat Tom Corbett,” said Rooney. “Adding SKDKnickerbocker will play a major role in that effort.”
SKDKnickerbocker is the latest addition to McGinty’s campaign team.
Just last week, former Pennsylvania labor leader J.J. Johnston joined the campaign as a senior advisor on labor issues. Johnston previously served as executive director of the SEIU Pennsylvania State Council. From there, he went on to serve as SEIU’s International Director in California where he oversaw the work of local unions representing over 750,000 members. J.J. then became chief of staff of SEIU where he oversaw a $300 million annual budget and a team of 700 staff of North America’s largest labor union.
McGinty will need a strong team to break through the seemingly endless field of gubernatorial hopefuls on the Democratic side, including Congresswoman Allyson Schwartz, Treasurer Rob McCord, businessman and former Department of Revenue Secretary Tom Wolf, former PA DEP Secretary John Hanger, Lebanon County Commissioner Jo Ellen Litz, and Cumberland County minister Max Myers.